Pink Lining: The Sweetest Collection for Mums and Bubs
The (abbreviated) Pink Lining Story thus far by Charlotte Pearl (founder & designer of Pink Lining)
From hand-stitching handbags for friends and colleagues in our basement flat in Bayswater (until my Mother lent me her sewing machine which neither she, nor i had any idea how to use), then taking snapshots of them on the aforementioned flat’s front door and writing my own press release; to being stocked in Harrods and featured in Vogue and Tatler, all within 6months, (including 1 overnight stay at Heathrow airport lounge when I missed the plane to find our manufacturers which my husband Rufus Pearl- co-founder of Pink Lining luckily made, along with the original and only, 7 hand-stitched Pink Lining samples!)
From hand tagging bags with willing friends, (paid in wine or champagne for larger orders), in-between breast-feeding my first daughter and sidling past more and more boxes of bags for stores in London, Paris , New York and Japan. Still from our 1 bedroom basement flat…
…..To our first Pink Lining office off Portobello Road in Notting Hill, complete with new Pink Lining team members , and Molly the dog. Along the way stopping at the Cheltenham Gold cup (for a successful limited edition collaboration with Thomas Pink).
From purely fashion bags and fashion weeks… to an exciting and challenging digression into the Mother and child market- injecting the same fashion and design detail but this time into changing bags for Mothers; a change of direction validated when subsequently Pink Lining was selected to be stocked in prestigious John Lewis stores nationwide and then Harrods, and Fenwicks, and House of Fraser, and Bentalls… amongst others….and internationally…..To becoming a market leader in the UK
From the idyllic, (but now too small), office on a flower dotted, cobbled mews off Portobello Road; Rufus and I and our growing family, (now 3 children), and rapidly expanding Pink Lining office team and ever growing product range, (a direct result of my aforementioned growing family’s needs), relocate to our current exciting new premises in the Phoenix Brewery (not as bad for one’s health as one might suspect!) in Notting Hill.
From establishing the US Pink Lining headquarters and launching at the ABC kids expo in Las Vegas…. to being selected to be the gift of choice for celebrities attending the Golden Globes in Beverly Hills…
INTRODUCING Pink Lining’s Autumn/Winter 2012 Collection
Pink Lining’s co-founder and Creative Director Charlotte Pearl is delighted to announce the launch of her Autumn/Winter 2012 Collection.
To maximise the positive response to her signature bows print, Charlotte has designed ‘Multi-Coloured Bows’ which promises to appeal to those across the board looking for a fun, upbeat and energizing print that works for babies of both sexes!
For romantics out there who favour more girlie prints, look no further than ‘Pink Apple Tree’ which draws inspiration from Charlotte’s childhood recollections of time spent happily reading ‘The Far Away Tree’, ‘Black Beauty’ and other classics up in the apple tree in her garden at home. The red of the apples contrasts with the soft pink background and blue forget-me-nots, with yellow and red butterflies creating an added accent of bright color.
‘Blue Bouquet’ is a more muted, sophisticated and feminine palette showing Charlotte’s love of hearts and flowers. This print should blend in with most buggy colours and prove popular with mothers-to-be who don’t know which sex the baby is.
Bag shapes include the ever popular ‘Yummy Mummy’ with its distinctive gingham print cupcake design on the front, nostalgic pram design on the ‘Mama et Bébé’, incredibly spacious ‘Queensdale Tote’ named after the road the founders used to live in, and the blooming gorgeous ‘Blooming Gorgeous’!
Stockists of Pink Lining include: Harrods, Fenwick, 27 John Lewis retail outlets nationwide, independent boutiques around the country and internationally such as Harvey Nichols, Riyadh
To see the full range of Changing bags, Children’s accessories and luggage please log onto www.pinklining.co.uk
Pink Lining ships to Asia and around the world!
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For further information, please contact:
Tania Arthur, PR Director
Tel: 020 7034 0035
October 8, 2012 by Glam-o-Mamas